Inspired Natives Project by EIGHTH GENERATION
WHAT IS THE INSPIRED NATIVES PROJECT BY EIGHTH GENERATION?
The Inspired Natives Project, launched by Louie Gong in May 2014, is both a business initiative and an educational initiative. By collaborating with select arts entrepreneurs to manufacture products under the Eighth Generation brand, we hope to expand regional appeal of the Eighth Generation brand while simultaneously increasing the capacity of the arts entrepreneurs and educating the public about the tangible costs of cultural appropriation.
WHO ARE THE INSPIRED NATIVES?
This is not another charity pitch. We are honored to work with a small group of successful artists who maintain a large following and strong web presence. Just like Louie a few years ago, they simply struggle to meet demand with their handmade goods because the knowledge about how to develop products based on their art -- and the capital needed to do so -- is largely absent in our communities. In collaboration with these arts entrepreneurs -- called "Inspired Natives" -- we will help each other grow.
Our Inspired Natives are the individuals whose work appears when in-house designers at mainstream companies Google "Native art" for inspiration. With the result being more "Native-inspired" goods on the market that ultimately squeeze out Native artists, this kind of creative mining makes bringing Native-made and designed products to market even more important.
Read more at Eighth Generation